Privacy Policy

Last updated: April 18, 2026

This Privacy Policy describes how PreetiSutra (“Company”, “we”, “us”, or “our”) collects, uses, processes, and discloses personal data when you access or use our website, services, or make a purchase (collectively, the “Services”).

By using the Services, you consent to the processing of your personal data in accordance with this Policy.


1. Scope and Role

PreetiSutra acts as a Data Fiduciary under applicable Indian law.
We determine the purpose and means of processing your personal data.


2. Personal Data Collected

We collect only data necessary for defined business purposes:

2.1 Data Provided by You

  • Name, phone number, email address
  • Billing and shipping address
  • Account credentials (if applicable)
  • Customer communications

2.2 Transaction Data

  • Order details and purchase history
  • Payment status and confirmations

(Note: Payment details are processed securely by third-party payment gateways; we do not store full financial information.)

2.3 Technical Data

  • IP address
  • Device and browser information
  • Website usage and interaction data

Collected via cookies and similar technologies.


3. Purpose of Processing

We process personal data strictly for:

3.1 Contractual Performance

  • Order processing and fulfilment
  • Payment processing
  • Shipping and delivery coordination
  • Returns and customer support

3.2 Legitimate Business Purposes

  • Platform security and fraud prevention
  • Service improvement and analytics

3.3 Consent-Based Processing

  • Email marketing
  • WhatsApp communication and promotions
  • Personalized advertising

You may withdraw consent at any time.


4. Data Sharing and Disclosure

We disclose personal data only where necessary:

4.1 Data Processors

  • E-commerce infrastructure providers (e.g., Shopify)
  • Payment gateways
  • Logistics and shipping partners
  • IT, analytics, and customer support providers

All processors are contractually bound to process data securely and only for specified purposes.


4.2 Marketing and Advertising Partners

  • Advertising platforms (e.g., Meta, Google)
  • Communication tools (email and WhatsApp services)

4.3 Legal and Regulatory Authorities

Where required by applicable law or to protect legal rights.


5. Cookies and Tracking

We use cookies and similar technologies to:

  • Ensure website functionality
  • Analyze usage
  • Deliver personalized advertising

You may manage cookie preferences through your browser settings.


6. Data Retention

Personal data is retained only for as long as necessary to:

  • Fulfil contractual obligations
  • Comply with legal requirements
  • Resolve disputes

7. Data Security

We implement reasonable technical and organizational safeguards.
However, no system guarantees absolute security.


8. Your Rights (DPDP Act, 2023)

Subject to applicable law, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of data
  • Withdraw consent
  • Nominate a representative

Requests may be subject to identity verification and legal limitations.


9. Consent

By using our Services, you provide free, informed, specific, and unambiguous consent to the processing of your personal data.

Withdrawal of consent will not affect prior lawful processing but may limit service availability.


10. Children’s Data

The Services are not intended for individuals under 18 years of age.
We do not knowingly process children’s personal data.


11. International Data Transfers

Due to the use of global service providers, personal data may be processed outside India.
We ensure appropriate safeguards in accordance with applicable law.


12. Third-Party Links

We are not responsible for the privacy practices of third-party websites or platforms.


13. Grievance Redressal

For any concerns regarding personal data:

Email: preetisutra@gmail.com
Address: 128, first floor, Shakti Khand-3, Indirapuram, Ghaziabad. 

We will respond within the timelines prescribed under applicable law.


14. Contact

For any privacy-related queries or requests:

📧 Email: preetisutra@gmail.com
📍 Address: 128, first floor, Shakti Khand-3, Indirapuram, Ghaziabad-201014